E-commerce category pages are an essential component of any online store, as they help customers find what they’re looking for and provide a vital SEO boost. Here are six tips to help you optimize your category pages for the best performance.
- Integrate relevant keywords into your page titles, headings, and body copy. This will help search engines understand the page’s context and rank it higher in the SERPs.
- Use text rather than body copy to dominate the page, and include relevant keywords in the content and in the link text.
- Include a clear URL for your category pages to help search engines identify the content.
- Add alt text to images to make them more accessible.
- Use header and footer links judiciously to the most valuable category and subcategory pages.
- Finally, keep your metadata optimized for the best results. By following these tips, you can ensure your category pages are optimized for organic search rankings.
References:
11 Ways to Improve E-commerce Category Pages for SEO
SEO Ecommerce Category Pages: 7 Tips to Optimize … – WebFX
SEO: 7 Ways to Optimize Category Pages
